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Showing posts from September, 2017

Why Creativity Matters More in the Age of Mobile

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Why Creativity Matters More in the Age of Mobile “The rapid rise of mobile as an advertising medium has challenged everything we have learned about how to capture attention and tell stories.” This is the opening statement from Facebook’s new “Why Creativity Matters More in the Age of Mobile” report, which looks at the mobile shift and how marketers can evolve their mindset and approach to the new medium. Infographic by:  insights.fb.com You can also find more infographics at  Visualistan

6 Creative Components of a Logo Design Masterpiece

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6 Creative Components of a Logo Design Masterpiece A logo is an essential part of any business' brand. It's a core piece of brand identity, so it should be unique and memorable. But creating a design that grabs customer attention while representing your brand isn't easy. It takes a lot of thought and creativity. To design a great logo, you need to get in touch with your inner artist. When designing a logo, keep in mind these six components. Be sure to understand your brand's identity: A logo should represent a brand's values, personality, and style. Before you begin your design, know your strengths and weaknesses, and articulate what makes your business different from competitors. Select a creative designer: You designer should be able to translate your brand identity into a beautiful, eye-catching design. Pick appropriate typography: Spell out your business name with typography (or font) that represents your brand. Should it be bold and acc

6 Creative Components of a Logo Design Masterpiece

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6 Creative Components of a Logo Design Masterpiece A logo is an essential part of any business' brand. It's a core piece of brand identity, so it should be unique and memorable. But creating a design that grabs customer attention while representing your brand isn't easy. It takes a lot of thought and creativity. To design a great logo, you need to get in touch with your inner artist. When designing a logo, keep in mind these six components. Be sure to understand your brand's identity: A logo should represent a brand's values, personality, and style. Before you begin your design, know your strengths and weaknesses, and articulate what makes your business different from competitors. Select a creative designer: You designer should be able to translate your brand identity into a beautiful, eye-catching design. Pick appropriate typography: Spell out your business name with typography (or font) that represents your brand. Should it be bold and acc

Guide to Writing Engaging Content

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Guide to Writing Engaging Content The infographic is specifically about how you can engage your readers, your prospects and customers to take action. These 21 actionable tips will make your educational content more attractive, shareable and ‘clickable”. And it will show you how to implement your next content writing with ease. Infographic by:  manageinbound.com You can also find more infographics at  Visualistan

Guide to Writing Engaging Content

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Guide to Writing Engaging Content The infographic is specifically about how you can engage your readers, your prospects and customers to take action. These 21 actionable tips will make your educational content more attractive, shareable and ‘clickable”. And it will show you how to implement your next content writing with ease. Infographic by:  manageinbound.com You can also find more infographics at  Visualistan

Convert measurements, currencies and time zones in Opera 48

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Convert measurements, currencies and time zones in Opera 48 Opera 48 has arrived with new and improved features. Leading the list is the search pop up tool with currency converter, now enriched with unit and time zone converters, making it simple and easy to translate unfamiliar measurements on the spot. Moreover, with the new snapshot tool, Opera lets you capture favorite parts of the web. Plus, we’ve added the option to remove unwanted autocomplete suggestions in the search and address bar, cleaned up menus, allowed importing bookmarks from Edge and Yandex and sharpened the interface for HiDPI screens Easier search Opera’s search pop up tool is a super convenient feature that allows you to search or copy (or share if you’re on a Mac) the text you highlight on a web page. With just one click, your highlighted text opens a new tab and is queried in your default search engine. (To change your default search engine, both in the search pop up and your address bar, go to Settin

Determining the Right Influencer Type for your Campaign

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Determining the Right Influencer Type for your Campaign Content marketing campaigns work best when you work with an influencer in your industry. The difficult part is finding an influencer who's willing to promote your content or collaborate on projects. If you can create a mutually beneficial relationship, your brand will get increased exposure and engagement from potential customers. Influencer marketing helps take your content marketing efforts to the next level and is worth the effort. The following infographic provides information on  how to choose the right influencer and ensure they are working well for you . Not every influencer will help your brand get the attention and engagement you desire. You need an influencer with a large audience and the type of engagement that will convert for you. Before reaching out to potential influencers, ensure that the relationship will be good by analyzing the influencer's audience, activity, and history. There are thre

Beyond steps wearables productivity and health

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Beyond steps wearables productivity and health Research suggests, wearable fitness trackers provide an opportunity for employers to tap into their team members’ efforts to improve their physical and mental wellbeing. By effectively engaging employees in the use of wearables, employers can enjoy significant ROI in the form of heightened employee retention and productivity. Infographic by:  quill.com You can also find more infographics at Visualistan

8 marketing items every legitimate small business should have

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8 marketing items every legitimate small business should have Everyone knows that marketing is key to a successful business. Why not make those tips known to the public to help the new small business owners in there journey to success. In this infographic, the team at Las Vegas Printing Experts has outlined 8 must have marketing items that will jump start your business. Infographic by:  www.lasvegasprintingexperts.com You can also find more infographics at  Visualistan

104 facts you dont know about mobile marketing

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104 facts you dont know about mobile marketing Mobile marketing currently represents one of the newest forms of digital marketing present on the market. For those who do not know, it provides customers with personalised information, promoting services, goods and ideas. The technique has been regarded as any marketing activity that is conducted through a network that mobile users are constantly connected to. Infographic by:  websitebuilder.org You can also find more infographics at Visualistan

Making right martech bets infographic

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Making right martech bets infographic Marketing technology can be simultaneously empowering and overwhelming. It unleashes new opportunities to create more personalized customer experiences, optimize campaign spend, and improve team efficiency. Many marketers struggle to understand how to make the right MarTech bets, how to maximize utilization of their investments, and how to stay ahead of the dizzying array of options. Infographic by:  www.lenati.com You can also find more infographics at  Visualistan

2017 february roundup digital marketing

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2017 february roundup digital marketing Whether it’s January’s introduction of “Facebook Stories,” or Instagram’s launching of live video for their Stories last November, it seems every month brings us something new in social media. Between the Super Bowl, Valentine’s Day, and a long Presidents’ Day weekend, February has been more eventful than usual for digital marketing. Infographic by:  www.mainstreethost.com You can also find more infographics at  Visualistan

The biggest brands advertising with lifestyle bloggers

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The biggest brands advertising with lifestyle bloggers Everyone from the biggest brands to newer start-ups just trying to get their names out there are finding bloggers to be a great place for all kinds of advertising from sponsored posts to contests and giveaways. Mediakix  surveyed sponsored content on the top 100 lifestyle blogs for the first six months of this year and found some very interesting data. Those 100 lifestyle blogs reach over 10 million readers, a large audience that is very tempting to advertisers, especially when one considers that such audiences tend to be strongly engaged with easily targeted interests, all of which makes it easier for advertisers to get their ads and information to exactly who they want to reach. The most common form of advertising on lifestyle blogs was sponsored content, followed by giveaways and contests. For more great information, check out the infographic below! Infographic by:  mediakix.com You can also find more info

construction logos what makes a great design

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construction logos what makes a great design The 2016 Construction Marketing Outlook Survey found that 84% of construction professionals planned to increase marketing tactics. Whether that's through building a website, posting on social media, or redesigning signs and business cards, you need a logo to build your brand. When done right, a logo is memorable and unique. It helps customers remember your business. Imagine a future customer wants to renovate their kitchen. If they saw a sign with your logo or one of your branded business cards, your company may pop into their head when thinking about who to hire for their project. To understand what makes a great logo for the construction industry, we reviewed construction companies big and small to find some design best practices. When reviewing large companies -- the top 5 contractors in the industry, we noticed that the primary feature was the company name. These companies rely on brand and name recognition in their

12 types of video infographic

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12 types of video infographic If you’re reading this, you probably already know that video is an important part to accelerating the journey from prospect to customer. And you probably know that video is more than just a top-of-funnel asset, more than a brand awareness tool, and that consumers are craving video content more than any other type. Infographic by:  www.vidyard.com You can also find more infographics at  Visualistan

Product marketing vs product management

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Product marketing vs product management Product Marketing and Product Management. Contrary to popular belief, they aren’t responsible for the same things — but you aren’t alone if you work at a software company and have ever wondered about the difference between the two roles. Have a look! Infographic by:  blog.drift.com You can also find more infographics at  Visualistan

Direct mail vs email infographic

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Direct mail vs email infographic 74 trillion emails are sent every year, and for some people, the amount they receive is getting to be too much. According to the infographic and research from Proactive Marketing, direct mail may actually be on the rise as a result of this email overload. Learn more about the differences of direct mail and email in the infographic below: Infographic by:  www.proactive.marketing You can also find more infographics at  Visualistan

The case for b2b marketing on linkedin

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The case for b2b marketing on linkedin LinkedIn has long been known as the top social platform for B2B marketers, with the professional focus of the network aligning it more closely with internal business operations, as opposed to customer-facing opportunities. Underlining this, LinkedIn has released a new infographic which outlines the key strengths of the platform from a B2B perspective. Take a look! Infographic by:  business.linkedin.com You can also find more infographics at  Visualistan

influencing people on their mobile devices

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influencing people on their mobile devices As of 2014, marketers were already becoming aware of the global shift of internet users towards mobile. In 2017, brands need to channel more of their marketing efforts into converting audiences into customers by influencing their path to purchase. Infographic via  www.business2community.com You can also find more infographics at  Visualistan

The beatles guide to lovable text messaging

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The beatles guide to lovable text messaging Beatlemania arrived to the United States in February of 1964, bringing with it a rock ’n’ roll revolution that would forever change the face of music. Now, 50 years later, we’ve ushered in the text messaging revolution, forever changing how we communicate with each other. While both movements seem very different on the surface, we noticed a few ways that they Come Together. Join us as we explore 8 groovy ways to rock your marketing campaigns with SMS. Infographic by:  www.mobilecommons.com You can also find more infographics at  Visualistan

8 point checklist turn your social media marketing into a profit center

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8 point checklist turn your social media marketing into a profit center Social media may be a playground for your customers, but not for your company. For a business, social media marketing should be taken every bit as seriously as any other marketing initiative if you want to see results. Or, more specifically, profits. Here’s a checklist of eight core areas that must be considered when executing social media for your brand: Infographic by:  www.mdgadvertising.com You can also find more infographics at  Visualistan

Ad sizes monitor 2017 infographic

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Ad sizes monitor 2017 infographic Adpiler, a tech company that focuses on banner and display ads, studied more than 634 billion ad impressions during the first three weeks of the year. When it comes to the banner and display ads market, its infographic below gives you about all the details you could want about what brands are investing in. Check it out: Infographic by:  adpiler.com You can also find more infographics at  Visualistan